(Photo from USA Today) In March 2015, an image emerged on social media of a white t-shirt with the words “Hang Loose” plastered across the front. Although this phrase seems quite harmless, it was the symbol separating these words that provoked a major backlash—a drawing of a noose. The item was from a company called Tavik, and was being sold at T.J. Maxx. The t-shirt sparked outrage online due to its insensitivity towards suicide and possibly lynching. Both T.J. Maxx and Tavik quickly responded to this incident with an apology statement, and destroyed all units of this item.
Hang Loose
Hang Loose
Hang Loose
(Photo from USA Today) In March 2015, an image emerged on social media of a white t-shirt with the words “Hang Loose” plastered across the front. Although this phrase seems quite harmless, it was the symbol separating these words that provoked a major backlash—a drawing of a noose. The item was from a company called Tavik, and was being sold at T.J. Maxx. The t-shirt sparked outrage online due to its insensitivity towards suicide and possibly lynching. Both T.J. Maxx and Tavik quickly responded to this incident with an apology statement, and destroyed all units of this item.